Towns and cities are complex and multi-layered ecosystems, each with their own distinctive cultural DNA, their way of living, urban texture, routines and social interaction. Nowadays, what we see is that, to be sustainable, urban interventions require in-depth recognition of the unique cultural elements of a place. For over twenty years I have worked with a set of innovative and creative tools for mapping the distinctive character of places. I call this approach Cultural DNA Mapping. With it, I have worked with visual artists, film makers, musicians, urban designers, and architects, using visioning exercises and community engagement as a base for regeneration strategies. The projects below give a taste of how effective this method can be. This selection of projects dates from 2010 until today (for older ones please contact me).